Companies running paid media ads often find that their ugly, low-fi ads outperform their professional hi-fi ones. Why? The answer describes digital marketing in a nutshell.
Much of economics is impractical textbook filler. But as a growth marketer, there are a few concepts that are absolutely worth knowing. We'll discuss the main concepts and practical examples of each.
Anyone will tell you the importance of building a strong brand; the same goes for importance of increasing revenue. But what if you had to pick between the two? Whether you know it or not, you do.
