Who will most benefit from this course?
Anyone who wants to become a beast at paid Facebook/Instagram ads will benefit, but you'll probably get the most value if you're...
1. A marketer (or looking to break into marketing) who wants to level up their skills to get a better job.
2. A founder, entrepreneur, business owner, or early stage company who wants to learn how to profitably get their product off the ground, rather than hirean acgency.
Wouldn’t it be better to just learn ads on my own? Isn't there a lot of information out there?
Sure. You could spend years running ads by trial-and-error and utilizing tutorials that are available for the public.
Or you could take our bootcamp, which was created specifically to skip over that long slog. We've made every mistake possible in the past, so that you don't have to.
The course is designed so that graduates will be able to get a RoAS (Return on Ad Spend) on par with experienced performance marketers who've managed over $250k in ad spend.
How can I possibly master Facebook in such a short time?
After understanding the layout and functionality of Facebook ads manager (which only takes a day or so), you can learn one of two ways.
1. Learn from someone else, whether it's videos, articles, classes, etc.
2. Learn through experience, i.e. spend money, run ads, and try to improve.
Most people do a mix of both to start out. They'll fumble around with a small budget. At the same time, they'll find some articles on the Internet explaining simple concepts like funnels, conversion campaigns, etc.
The problem with this method is that as far as free--or even paid--information goes, there isn't much after the beginner level.
Seriously, there are LOADS of articles around Facebook ads...they just happen to all be for beginners. Once you need to do something intermediate, like expand to new countries or increase your ad budget, you're out of luck.
That's why when you ask anyone prolific in Facebook advertising how they learned, they will all tell you its through experience.
So, most people go about improving by learning through trial/error and spending a lot of ad dollars over the course of months or years.
Luckily your course instructors have already learned through collectively managing tens of millions of ad dollars over the last few years.
Our lecture material lays out the key concepts and prepares you for encountering them in the wild.
We'll also directly help you manage ads so that you zoom past the experience phase.
Whose ads will I be running?We've partnered with Case Study Partners, which are companies (such as
Rize,
Just B Cosmetics, and
Constant Health to name a few) in various industries that work with Mint Academy to provide students with real projects.
You'll run campaigns with different objectives for our Case Study Partners--all with the guidance of your instructor--and will be able to showcase your results in your resume by the end of the course.